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First of all, the Kiwi team wishes you a happy and prosperous 2018 for your business. After spending the holidays with dignity, it’s time to get back to work and resume the activities you left behind in 2017. Want to know the main tips to boost your turnover in 2018? Want to make 2018 a successful year? To do this, you are going to need 5 essential techniques to make your business jump!
1. Set simple objectives consistent with your project
First of all, to establish these objectives, you will help yourself with the essential points for their implementation:
Divide your project into different phases
Realize your “vision board”
Set up daily routines
Work on your self-confidence
Find a Mentor
These goals should be achievable and consistent with your situation. To achieve them, you will have to be rigorous and carefully analyze what you are going to do to improve the situation. The more organized you are in carrying out these steps, the more efficient you will be. Develop a real road map of these objectives and see them come true right before your nose throughout the year. To best structure, your schedule of objectives and your business, use management software like Kiwi!
2. Use technologies such as management software and professional applications
The key to always getting better results is to always update yourself. This requires the use of new technologies that improve the daily lives of entrepreneurs. Management software and applications will allow you overall manage the company, project management, accounting management, marketing management, or even social media. These enterprise-integrated technologies eliminate the need for additional staff or contractors, thereby saving time and money.
3. Develop your website
In the digital age, having a website is essential. If your company does not yet have one, create one quickly! Even if you don’t intend to sell your products online, having a website is an inexpensive and very effective way to promote your business. A website allows your customers to quickly find your business and compare your products or services to those of your competition.
This one can always be improved: Check if the design corresponds to your target if not correct it
Adapt a graphic design for each medium (tablet, smartphone, laptop, etc.)
Prioritize quality over quantity, make your customers want to read more
Diversify the content: blogs, infographics, videos…
Insert sharing buttons to generate “like” and thus attract new prospects
4. Animate and promote your blog
The blog, which is part of your website, is now one of the most profitable ways for your business to make itself known. Indeed, companies with a blog that publishes 1 to 2 times a month have 73% more prospects than those without a blog. It is preferable that its content is interesting and shared correctly on social networks. Regularly update your blog by creating new articles arousing their curiosity, this will give a dynamic image of you to your reader.
Finally, promote your blog:
by email
by guest posting, offer another company to publish your articles
thanks to eBooks
obviously by sharing on social networks such as LinkedIn, Facebook, Twitter, Google +, Youtube,…
5. Understand your customers’ needs better
At the start of 2018, you need to think of new ways to surprise your customers. Instead of jumping right into your little routine, take a step back and spend some time with your team to amaze your customers to attract and retain them.
Make yourself known by staying on the lookout at all times
Develop new customers by expanding your network
Get involved as a volunteer
Position yourself as an expert and communicate
Renew and diversify your service offer
There you go, you now know how to succeed in business this new year thanks to 5 infallible techniques. But don’t forget that to become the best, you have to choose the best tools! Find out right away why you should Kiwi for your business management!